E whakaatu ana te "2030 Global Beauty and Personal Care Trends" a Mintel ko te kore para, hei tētahi o ngā kaupapa pumau,ngā ariā matomato me te taiao, ka rapua e te marea. Ko te huri i ngā hua ataahua ki ngā takai e pai ana ki te taiao, tae atu ki te whakapakari i te ariā o te "kore para" i roto i ngā kai o te hua ka paingia e ngā kaihoko.
Hei tauira, kua whakamahia e te waitohu tiaki kiri UpCircleBeauty ngā paura kawhe me te tī kua kohuatia hei hanga hua horoi, whakakoi me te hopi. Kua whakarewahia hoki e te waitohu hinu kakara motuhake a Jiefang Orange County tētahi hinu kakara hou me ngā "para rauropi" hei rauemi mata. I mahi tahi anō hoki te waitohu tiaki kiri pēpi a Naif me ngā kamupene Tatimana a Waternet me AquaMinerals ki te huri i ngā toenga calcite i te wai inu i Amsterdam hei hua ataahua, me te whakakapi i ngā miro iti i roto i ngā whakakoi kanohi ki ngā matūriki calcite.
Hei tāpiritanga, i te whai i te ia o te ataahua parakore, ka tere te whanaketanga o te "tiaki kiri māmā" i roto i ngā tau tekau e whai ake nei. I tēnei mara, he maha atu ngā waitohu kei mua i te aroaro. Ko te waitohu Hapanihi a MiraiClinical e whakatinana ana i te ariā "iti ake te nui, ā, ko te squalane anake kei roto i ā rātou hua matua. Ko te waitohu Peretānia a Illuum e whakatinana ana i te ariā waitohu "Youserve less products". E ono noa iho ngā hua o te raupapa tiaki kiri i whakarewahia, ko te nuinga he 2-3 noa iho ngā kai, ko te whāinga he whakarato i te kiri ki te kai e hiahiatia ana.
Ka noho ko te "kore para" me te "tiaki kiri māmā ake" hei kaupapa matua, ā, ka tautokona ngā ariā mōkihi e pai ana ki te taiao, te pumau, te matomato, me te hoa ki te taiao.
Wā tuku: Maehe-19-2021
