I ngā tau tata nei, kua tīmata te mākete whakapaipai i tētahi ngaru o te "whakapai ake i ngā takai": kei te aro nui ake ngā waitohu ki ngā āhuatanga hoahoa me te tiaki taiao hei kukume i ngā kaihoko rangatahi.E ai ki te "Global Beauty Consumer Trend Report", 72% o ngā kaihoko ka whakatau ki te whakamātau i ngā hua hou nā te hoahoa o te takai, ā, tata ki te 60% o ngā kaihoko e pai ana ki te utu nui ake mōtākai pumau.Kua whakarewahia e ngā kamupene nunui o te ahumahi ngā otinga pēnei i te whakakī anō me te hangarua i ngā pounamu kau.
Hei tauira, kua whakarewahia e Lush me La Bouche Rougetākai ataahua ka taea te whakakī anō, ā, ko te raupapa Elvive a L'Oréal Paris e whakamahi ana i ngā pounamu PET hangarua 100%. I taua wā anō, kua noho hei momo auaha hoki te takai atamai me te hoahoa taiao papai: kua whakauruhia e ngā waitohu ngā hangarau pēnei i ngā waehere QR, AR, me te NFC ki roto i ngā takai hei whakapai ake i te taunekeneke me te wheako kaiwhakamahi gcimagazine.com; kua whakarewahia e ngā waitohu papai pēnei i a Chanel me Estee Lauder ngā ipu karāhe hangarua me ngā ipu penupenu pirau-ora hei whakatutuki i te taurite i waenga i te kakano papai me te pumau. Ehara i te mea ka whakaitihia noa e ēnei auahatanga ngā para kirihou, engari ka whakarei ake hoki i te rerekētanga o te waitohu me te pono o te kaihoko.
Te takai pumau me te taiaoWhakamahia ngā rauemi hangarua, ngā rauemi pirau-koiora me te hoahoa māmā hei whakaiti i te para gcimagazine.com gcimagazine.com. Hei tauira, i whakarewahia e Berlin Packaging te raupapa AirLight Refill o ngā pounamu whakakī hangarua, ā, i whakamahia e Tata Harper me Cosmogen ngā rauemi pirau me ngā otinga takai pepa katoa.
Tākai taunekeneke atamai: Whakauruhia ngā huānga hangarau (waehere QR, mooni whakanui AR, tohu NFC, me ētahi atu) hei taunekeneke me ngā mea kinongā kaihoko me te whakarato i ngā mōhiohio kua whakaritea me ngā wheako hou. Hei tauira, ka tāia e te waitohu tiaki kiri kua whakaritea a Prose ngā waehere QR kua whakaritea ki runga i te takai, ā, mā te takai AR a Revieve ka taea e ngā kaihoko te whakamātau i te meikitanga mariko.
Te tiaki taiao me te kounga teitei: Te pupuri i ngā pānga tirohanga papai me te aro tonu ki te tiaki taiao. Hei tauira, i whakarewahia e Estee Lauder he pounamu karāhe hangarua katoa, ā, i whakarewahia e Chanel he ipu kirīmi penupenu pirau-ora. Ka tutuki i ēnei hoahoa ngā hiahia rua o te mākete kounga teitei mō te "kano me te tiaki taiao".
Ngā takai auaha whai hua: Ka whakawhanakehia e ētahi kaihanga ngā ipu takai me ngā mahi tāpiri kua whakauruhia. Hei tauira, kua whakawhanakehia e Nuon Medical tētahi taputapu takai atamai e whakauru ana i ngā mahi tiaki kiri whero LED mō ngā hua tiaki kiri me te makawe.
Ngā panonitanga o ngā kaupapa here kawemai me kaweake
Ngā arai utu:
I te puna o te tau 2025, ka piki haere te pakanga hokohoko a te US me te EU. I whakatakoto te kāwanatanga o Amerika i te 20% o te utu tāke mō te nuinga o ngā taonga i kawemai mai i te EU (tae atu ki ngā rauemi mata whakapaipai me ngā rauemi tākai) mai i te 5 o Paenga-whāwhā; i whakaaro tonu te EU ki ngā mahi utu, me te whakamahere ki te whakatakoto i te 25% o te tāke mō ngā taonga o te US $2.5 piriona (tae atu ki ngā hinu kakara, ngā hopi horoi makawe, ngā mea whakapaipai, me ētahi atu). I tae ngā taha e rua ki tētahi whakaaetanga whakaroa wā poto i te tīmatanga o Hūrae hei whakaroa i te whakatinanatanga, engari i te nuinga o te wā i āwangawanga te umanga kei piki ake te utu o ngā hua ataahua nā tēnei raruraru hokohoko, ā, ka whakararuraru i te mekameka tuku.
Ngā ture takenga mai:
I te Hononga o Amerika, me tutuki ngā whakapaipai kawemai i ngā whakaritenga tapanga takenga mai o te tikanga tuku iho, ā, me tohu te whenua takenga mai o ngā tapanga kawemai. E ai ki te EU, mēnā ka hangaia te hua i waho o te EU, me tohu te whenua takenga mai i runga i te takai. E rua ngā mea e tiaki ana i te tika o ngā kaihoko ki te mōhio mā roto i ngā mōhiohio tapanga.
Whakahōutanga mō te tutuki i ngā whakaritenga o te tapanga takai
Tapanga kai:
E hiahiatia ana e te Ture Whakapaipai a te EU (EC) 1223/2009 te whakamahi i te Ingoa Noa o te Ao mō ngā Kai Whakapaipai (INCI) hei whakarārangi i ngā kai biorius.com. I te marama o Poutū-te-rangi 2025, i whakaaro te EU kia whakahoutia te papakupu o ngā kai noa, kia whakahoutia hoki te ingoa INCI kia kapi ai ngā kai hou kei te mākete. E hiahiatia ana e te US FDA kia whakarōpūhia te rārangi kai i roto i te raupapa heke iho mā te ihirangi (whai muri i te whakatinanatanga o te MoCRA, me rēhita te rōpū kawenga me te ripoata i ngā kai ki te FDA), ā, e taunaki ana kia whakamahia ngā ingoa INCI.
Whakakitenga mō ngā mate pāwera:
E ai ki te EU, me tohu kia 26 ngā mate pāwera kakara (pērā i te benzyl benzoate, te vanillin, me ētahi atu) ki te tapanga o te takai, mena ka nui ake te kukū i te paepae. Ka taea tonu e te Hononga o Amerika te tohu i ngā kupu whānui anake (pērā i te "kakara"), engari e ai ki ngā ture a MoCRA, ka whakatakotohia e te FDA he ture ā muri ake nei hei tono kia tohua te momo mate pāwera kakara ki te tapanga.
Reo tapanga:
E hiahiatia ana e te EU kia whakamahia e ngā tapanga whakapaipai te reo mana o te whenua e hokona ana kia mārama ai ngā kaihoko. E hiahiatia ana e ngā ture ā-motu o Amerika kia tukuna ngā mōhiohio tapanga katoa e tika ana i te reo Ingarihi (me whakamahi hoki a Puerto Rico me ētahi atu rohe i te reo Pāniora). Mena kei roto te tapanga i tētahi atu reo, me whakahua anō ngā mōhiohio e hiahiatia ana i roto i taua reo.
Ngā kereme tiaki taiao:
E āraia ana e te Ture Whakatakoto Kereme Kakariki hou a te EU (2024/825) te whakamahinga o ngā kupu whānui pēnei i te "tiaki taiao" me te "taiao" ki runga i ngā takai hua, ā, e hiahiatia ana kia whakamanahia e tētahi rōpū tuatoru motuhake tetahi tapanga e kī ana he painga taiao. Ko ngā tapanga taiao i hangaia e rātou anō kāore i whakamanahia ka kiia he pānuitanga tinihanga. Kāore he pūnaha tapanga taiao ā-ture kotahi a te Hononga o Amerika i tēnei wā, ā, ko te Aratohu Kakariki anake e whakawhirinaki ana ki te Aratohu Kakariki a te FTC hei whakahaere i ngā whakatairanga tiaki taiao, e ārai ana i ngā kereme whakanuia, teka rānei.
Te whakataurite i te tutuki i ngā whakaritenga o ngā tapanga takai i waenga i te Hononga o Amerika me te Kotahitanga o Ūropi
| Ngā taonga | Ngā whakaritenga mō te tapanga takai i te Hononga o Amerika | Ngā whakaritenga mō te tapanga takai i te Kotahitanga o Ūropi |
|---|---|---|
| Reo tapanga | He mea whakahau te reo Pākehā (me kōrero reo rua a Puerto Rico me ētahi atu rohe) | Me whakamahi i te reo mana o te whenua e hokona ana |
| Te whakaingoatanga o ngā kai | Kei te whakaraupapahia te rārangi kai kia heke iho i runga i te ihirangi, ā, e taunakihia ana kia whakamahia ngā ingoa INCI. | Me whakamahi ngā ingoa whānui INCI, ā, me whakarite kia heke te raupapa mā te taumaha. |
| Te tapanga mō ngā mate pāwera | I tēnei wā, ka taea te tāpiri i ngā kupu whānui (pēnei i te "kakara"). E hiahia ana a MoCRA kia whakaaturia ngā mate pāwera kakara. | E whakaritea ana kia 26 ngā mate pāwera kakara motuhake me whakarārangi ki te tapanga ina neke atu i te paepae. |
| Kaihanga/Kaiwhakahaere | Me whakauru te ingoa me te wāhi noho o te kaihanga, te kaituku, te kaihanga rānei ki te tapanga. | Me whakarārangi te ingoa me te wāhi noho o te tangata e whakahaere ana i te Kotahitanga o Ūropi |
| Te tapanga taketake | Me tohu te whenua taketake o ngā hua kawemai (me whai i ngā aratohu "Made in the USA" a te FTC) | Mena i hangaia i waho o te Kotahitanga o Ūropi, me tohu te whenua taketake ki te tapanga |
| Rā paunga/tau puranga | Ka taea e koe te whiriwhiri ki te tohu i te roa o te wā e pau ai te rongoā, te wā rānei e whakamahia ai i muri i te whakatuwheratanga, kāore i te mea nui (haunga ngā rongoā whakapaipai). Me tohu te wā e pau ai te wā e pau ai te rongoā (PAO) mēnā he neke atu i te 30 marama te roa o te wā e pau ai te rongoā, ki te kore, me tohu te rā paunga; me tohu te tau puranga/puranga whakaputa. | Tauākī Taiao Whāia ngā Aratohu Kakariki a te FTC, āraia ngā pānuitanga rūpahu, me te kore whakaritenga tiwhikete kotahi. E āraia ana e te Green Claims Directive te whakamahinga o ngā kereme "taiao" whānui; me whakamanahia ngā tapanga taiao i hangaia e rātou anō e tētahi atu rōpū. |
Whakarāpopototanga o ngā ture
US:Ko te whakahaere tapanga whakapaipai e ahu mai ana i te Ture Kai, Rongoā, me te Whakapaipai ā-Motu (Ture FD&C) me te Ture Tākai me te Tapanga Tika, e hiahia ana ki te ingoa hua, te ihirangi kupenga, te rārangi kai (kua whakarōpūtia e te ihirangi), ngā mōhiohio kaihanga, me ētahi atu. Ko te Ture Whakahou Ture Whakapaipai (MoCRA) i whakatinanahia i te tau 2023 ka whakapakari i te tirotiro a te FDA, e hiahia ana ki ngā kamupene kia ripoata i ngā pānga kino me te rēhita i ngā hua me ngā kai katoa ki te FDA; hei tāpiri, ka whakaputa te FDA i ngā ture tapanga mate pāwera kakara e ai ki te Ture. Kāore he ture tapanga taiao ā-ture i te taumata ā-motu i te United States, ā, ko ngā whakatairanga tiaki taiao e pā ana e whai ana i ngā Aratohu Kakariki a te FTC hei ārai i ngā whakatairanga tinihanga.
EU:Ko ngā tapanga whakapaipai e whakahaeretia ana e te Ture Whakapaipai a te Kotahitanga o Ūropi (Ture (EC) Nama 1223/2009), e tino whakarite ana i ngā kai (e whakamahi ana i te INCI), ngā whakatūpato, te roa o te wā e pau ana i muri i te whakatuwheratanga, ngā mōhiohio a te kaiwhakahaere whakaputa, te takenga mai, me ētahi atu. biorius.com. Ko te Ture Whakapuakitanga Kakariki (Ture 2024/825), ka whai mana i te tau 2024, e ārai ana i ngā tapanga taiao kāore anō kia manatokohia me ngā whakatairanga kau ecomundo.eu; ko te putanga hou o te Ture Whakakapi me te Para o te Whakakapi (PPWR) i whakatinanahia i te Hui-tanguru 2025 e whakakotahi ana i ngā whakaritenga tākai o ngā whenua mema, e kī ana me hangarua ngā tākai katoa, ā, me whakanui ake te whakamahinga o ngā rauemi hangarua cdf1.com. Nā ēnei ture katoa i whakapai ake ngā paerewa tutuki mō ngā whakapaipai me ngā tapanga tākai i ngā mākete o te US me Ūropi, e whakarite ana i te haumaru o te kaihoko me te pumau o te taiao.
Ngā Tohutoro: Ko ngā ihirangi o tēnei pūrongo i ahu mai i ngā mōhiohio me ngā tuhinga ture o te umanga ataahua o te ao, tae atu ki ngā pūrongo ahumahi whakapaipai o te ao, ngā pūrongo purongo o ia rā, me ngā tātaritanga ture o te US me te Ūropi.
Wā tuku: Pipiri-15-2025
