Kusankha Kukula Koyenera kwa Ma Paketi Okongoletsera: Buku Lotsogolera Mitundu Yokongola

Yofalitsidwa pa Okutobala 17, 2024 ndi Yidan Zhong

Mukamapanga chinthu chatsopano chokongoletsera, kukula kwa phukusi ndi kofunikira monga momwe zilili mkati. N'zosavuta kuyang'ana kwambiri kapangidwe kake kapena zipangizo zake, koma kukula kwa phukusi lanu kumatha kukhudza kwambiri kupambana kwa kampani yanu. Kuyambira phukusi losavuta kuyenda mpaka kukula kwakukulu, kupeza yoyenera ndikofunikira kuti zinthu zigwire bwino ntchito komanso kuti makasitomala azikopa. Mu blog iyi, tifufuza momwe mungasankhire kukula kwa phukusi labwino kwambiri la zodzikongoletsera pazinthu zanu.

Dzanja lili ndi seti yosamalira khungu yokhudza kukongola ndi kukongola.

1. Kumvetsetsa Kufunika kwa Kukula kwa Mapaketi

Kukula kwa phukusi lanu kumakwaniritsa zolinga zingapo. Kumakhudza kuchuluka kwa malonda, momwe makasitomala amaonera, mitengo, komanso komwe angagulitsire komanso momwe angagulitsire. Kukula kosankhidwa bwino kungathandize ogwiritsa ntchito kudziwa zambiri, pomwe kukula kolakwika kungayambitse kuwononga kapena kusokoneza. Mwachitsanzo, mtsuko waukulu wa kirimu wa nkhope ukhoza kukhala wolemera kwambiri moti sungayende, pomwe milomo yaying'ono ingakhumudwitse ogwiritsa ntchito nthawi zonse chifukwa chogulanso nthawi zambiri.

2. Ganizirani Mtundu wa Zogulitsa

Zinthu zosiyanasiyana zimafuna kukula kosiyanasiyana kwa ma phukusi. Zinthu zina, monga ma serum kapena mafuta odzola m'maso, nthawi zambiri zimagulitsidwa m'mabotolo ang'onoang'ono chifukwa zimagwiritsidwa ntchito pang'ono pogwiritsira ntchito. Zinthu zina, monga mafuta odzola thupi kapena shampu, nthawi zambiri zimabwera m'mabotolo akuluakulu kuti zikhale zothandiza. Pa mabotolo opanda mpweya, njira yotchuka yosamalira khungu, kukula kwake monga 15ml, 30ml, ndi 50ml ndi kofala chifukwa ndi kosavuta kugwiritsa ntchito, kunyamulika, komanso kuteteza mafomula osavuta ku mpweya.

3. Kukula kwa Ulendo ndi Kapangidwe Kakang'ono

Kufunika kwa ma phukusi abwino kuyenda kukupitirira kukula, makamaka kwa apaulendo omwe amakonda kuyenda komanso ogula omwe akufuna kuyesa zinthu zatsopano. Masayizi ang'onoang'ono, omwe nthawi zambiri amakhala osakwana 100ml, amatsatira malamulo amadzimadzi a ndege, zomwe zimapangitsa kuti zikhale zosavuta kwa ogula paulendo. Ganizirani kupereka mitundu yaying'ono ya zinthu zomwe zimagulitsidwa kwambiri—monga njira yokopa makasitomala atsopano komanso kuwonjezera kunyamulika kwa ogwiritsa ntchito omwe alipo. Ma phukusi abwino kuyenda komanso abwino akuyenda akupezanso kutchuka, kuthandiza makampani kuchepetsa zinyalala pamene akukhala osavuta.

4. Mapaketi Ochuluka ndi Aakulu a Banja

Ngakhale kuti ma CD ang'onoang'ono komanso onyamulika akufunika kwambiri, palinso chizolowezi chomangirira zinthu zambiri. Izi ndizofunikira makamaka pazinthu za tsiku ndi tsiku monga shampu, conditioner, ndi mafuta odzola thupi. Ma CD ambiri—kuyambira 250ml mpaka 1000ml kapena kuposerapo—amakopa ogula omwe amasamala za chilengedwe omwe amakonda kugula zinthu zambiri kuti achepetse kuwononga ma CD ndikusunga ndalama. Kuphatikiza apo, ma CD ambiri akhoza kukhala ofunikira kwambiri pazinthu zokhudzana ndi mabanja, komwe ogwiritsa ntchito amadutsa mwachangu mu malonda.

Kutsatsa zinthu zodzikongoletsera. Zinthu zodzikongoletsera pa podium ya pinki ndi kumbuyo kobiriwira. Lingaliro la zodzoladzola zokongola.

5. Zofunika Kuganizira Zokhudza Kukula kwa Ma Packaging

Pamene kukhazikika kwa zinthu kukukulirakulira kwa ogula, makampani akufunafuna njira zochepetsera kuwononga chilengedwe. Kupereka ma CD obwezeretsanso kapena zinthu zazikulu zomwe siziwononga chilengedwe kungakope ogula omwe amasamala za chilengedwe. Mwachitsanzo, botolo lopanda mpweya la 100ml lomwe lingathe kubwezeretsedwanso lopangidwa kuchokera ku zinthu zomwe zimawonongeka kapena zobwezerezedwanso lingathandize kuchepetsa pulasitiki yogwiritsidwa ntchito kamodzi kokha. Phatikizani izi ndi mitundu yaying'ono, yonyamulika, ndipo muli ndi gulu lomwe limagwira ntchito bwino komanso losamalira chilengedwe.

6. Kusintha Kukula Kwanu kwa Mapaketi Kuti Mupange Brand

Kukula kwa phukusi lanu kungathandizenso kudziwika kwa kampani yanu. Mwachitsanzo, makampani apamwamba angagwiritse ntchito phukusi laling'ono komanso lovuta kwambiri kuti apange lingaliro lapadera komanso losavuta kugwiritsa ntchito. Kumbali ina, makampani akuluakulu angagwiritse ntchito zinthu zomwe zingagwiritsidwe ntchito kwambiri ndi kukula koyenera komwe kumakhala kosavuta kusunga ndi kugwiritsa ntchito. Ngati kampani yanu imayang'ana kwambiri kukongola kosamalira chilengedwe, kupereka mapepala akuluakulu komanso ochezeka kungathandize kuti chithunzi chanu chobiriwira chikhale chokongola komanso chosonyeza kudzipereka kwanu pakusunga zinthu.

Kusamalira khungu kosamalira chilengedwe. Zodzoladzola zachilengedwe ndi zinthu zachilengedwe pa maziko a pinki,

7. Zochitika Zamsika ndi Zokonda za Makasitomala

Kutsatira zomwe zikuchitika pakupanga zinthu ndikofunikira kwambiri kuti makasitomala akwaniritse zosowa zawo. M'zaka zaposachedwapa, kukwera kwa ma phukusi okongoletsera opanda mpweya kwakhala chizolowezi chodziwika bwino, makamaka pazinthu zomwe zimafunika kukhala zatsopano kwa nthawi yayitali. Mabotolo wamba monga 30ml, 50ml, ndi 100ml opanda mpweya ndi otchuka chifukwa amachepetsa kukhudzana ndi mpweya, zomwe zimaonetsetsa kuti zinthuzo ndi zotetezeka. Ma phukusi ochezeka ndi chilengedwe, kaya ndi ang'onoang'ono oyendera kapena akuluakulu, nawonso akufunidwa kwambiri pamene ogula akuyamba kudziwa zambiri za chilengedwe.

8. Mapeto

Kusankha kukula koyenera kwa ma CD okongoletsera ndi njira yolumikizirana pakati pa kugwiritsa ntchito bwino, kukongola, ndi zosowa za makasitomala. Kaya mungasankhe mabotolo ang'onoang'ono omwe ndi abwino kuyenda, zidebe zobwezeretsanso zachilengedwe, kapena ma CD akuluakulu, kukula komwe mungasankhe kuyenera kugwirizana ndi zomwe kampani yanu ikufuna komanso zomwe makasitomala anu akufuna. Nthawi zonse ganizirani mtundu wa malonda, momwe makasitomala amagwiritsira ntchito, komanso zomwe zikuchitika pamsika popanga ma CD anu. Ndi kukula koyenera komanso njira yoyenera yopangira ma CD, mutha kukulitsa zomwe makasitomala amakumana nazo, kuwonjezera malonda, ndikulimbitsa umunthu wa kampani yanu.


Nthawi yotumizira: Okutobala-17-2024