Buku Lotsogolera Kwambiri la Makhalidwe a Zotengera za Lip Gloss

Mapaketi osalala amagulitsidwa—amakhala osiyana ndi zotengera zonyezimira za milomo zomwe zimakongoletsa, kuteteza, komanso kukongoletsa zachilengedwe kuti akope ogula kukongola masiku ano.

Pakati pa mafashoni a TikTok ndi makauntala okongola, zotengera zopaka milomo zasintha kuchoka pa kuganizira kwambiri mpaka kukhala zowonetsera zamtsogolo ndi pakati. Ngati phukusi lanu likuwonekabe ngati lapita kale kuyambira 2010, mukusowa memo - ndipo chofunika kwambiri, mukusowa malonda. Ogula amasiku ano akufuna mapangidwe okongola, otetezeka, komanso odzazanso omwe ali ndi kalembedwe kokongola.ndiIzi sizikutanthauza kusunga zinthu zokha—komanso kusunga chidwi.

Mwina mwawonapo izi: makampani akuphulika usiku wonse popanda china chilichonse koma kuwala bwino komanso ma phukusi abwino. Kuyambira mapampu opanda mpweya omwe amasunga mafomula atsopano mpaka zomatira zosaphwanyika zomwe zimalimbitsa chidaliro poyamba—izi sizinthu zongopeka; ndi opanga zinthu mobisa.

Ndipotu, 72% ya makampani tsopano amagwiritsa ntchito zinthu zoteteza chilengedwe kapenazotengera zodzoladzola milomo zomwe zimadzazitsidwansongati mfundo yaikulu yogulitsira (Topfeelpack Packaging Trends Report 2024). Uthengawu ndi womveka bwino: ngati mukufuna kupikisana mu bizinesi yokongoletsa yamasiku ano, chidebe chanu chigwire ntchito molimbika monga momwe fomula yanu imachitira.

Mfundo Zofunika Posankha Mabotolo Opaka Milomo Omwe Amagulitsa Ndi Kusunga Zinthu Zamoyo

➔Kusamalira Zachilengedwe Ndi Muyezo Watsopano: 72% ya makampani tsopano amagwiritsa ntchito zotengera zodzazanso kapena zosungira milomo zokhazikika, zomwe zikusonyeza kufunikira kwakukulu kwa makasitomala kuti azigwiritsa ntchito ma CD mosamala zachilengedwe.

➔Zinthu Zakuthupi Ndi Zofunika Kwambiri Kuposa Kale LonseKuyambira mapulasitiki opangidwa ndi zamoyo mpaka magalasi obwezerezedwanso ndi aluminiyamu yokongola, zipangizo zosiyanasiyana zimathandiza kudziwika kwa mtundu wa chinthucho komanso kupereka chitetezo ndi kukhazikika.

➔Kugwira Ntchito Kumamanga KudaliranaMapampu opanda mpweya amaletsa kukhuthala kwa mpweya; zisindikizo zomwe zimawoneka ngati zawonongeka zimawonjezera chitetezo—izi sizilinso zofunikira ngati mukufuna kupikisana pa khalidwe.

➔Ma Drives Osinthira Ma Shelf Okongola: Kupaka utoto, kusindikiza silk screen, ndi kupondaponda kotentha kumathandiza kuti zotengera zanu ziwoneke bwino ndi zithunzi zowoneka bwino zogwirizana ndi chithunzi cha kampani yanu.

➔Kukulitsa Mwanzeru ndi Njira Zochuluka: Ma MOQ osinthika komanso mitengo yambiri zimapangitsa kuti zikhale zosavuta kuposa kale lonse kugwiritsa ntchito njira zotetezera chilengedwe popanda kugwiritsa ntchito ndalama zambiri—kapena kuchepetsa nthawi yoyambira.

Chifukwa Chake Mabotolo Opaka Milomo Okhazikika Akuyamba Kulamulira mu 2024

Kukongola koganizira za chilengedwe sikulinso malo achilendo—ndi chinthu chatsopano. Nayichifukwa chake kulongedza milomo kosathaikutenga njira zodzikongoletsera zomwe zikuchitika chaka chino.

Ndi Mapulasitiki ndi Magalasi Otani Osawononga Chilengedwe Amene Akuyambitsa Maonekedwe a 2024?

• Mapulasitiki opangidwa ndi zamoyomonga PLA ndi ma polima ochokera ku nzimbe akuwonekera m'machubu onyezimira kwambiri kuposa kale lonse.
• PET yobwezerezedwansotsopano ndi malo otchuka kwa makampani omwe akufuna kuchepetsa kugwiritsa ntchito pulasitiki popanda kuwononga ubwino wake.
• Galasiikubwerera, makamaka m'mizere yapamwamba kwambiri yowala yomwe cholinga chake ndi kuoneka yapamwamba koma yobiriwira.

Kupaka kopangidwa ndizipangizo zokhazikikasi chinthu chongosangalatsa chabe—ndi chinthu chanzeru. Chomveka bwino, chobwezerezedwansogalasiimapereka mawonekedwe apamwamba kwambiri ndipo ingagwiritsidwenso ntchito nthawi zonse. Pakadali pano,mapulasitiki oteteza chilengedweakupangidwa kuti awonongeke mwachangu kapena kuti akhale osavuta kubwezeretsanso, zomwe zimapangitsa kuti akhale abwino kwambiri kwa makampani omwe akuyesera kukhala patsogolo pa 2024.zatsopano pazinthuzochitika.

Chidziwitso cha Deta: 72% ya Makampani Amagwiritsa Ntchito Mapampu Osapumira Omwe Amadzadzanso

• 72% ya makampani odzola akusamukira kukudzazidwansozosankha.
• Oposa 50% a makampani awa tsopano amagwiritsa ntchitomapampu opanda mpweyakusunga umphumphu wa fomula.

Chifukwa chiyani kusinthaku? Katswiri wopanda mpweya amasunga ma glosses atsopano kwa nthawi yayitali ndipo amachepetsa zinyalala. M'malo motaya phukusi lonse, ogwiritsa ntchito amangosinthana ndi kudzazanso kwatsopano. Kuwonjezeka kumeneku mukutengera mtundu of zokhazikikaKuyika zinthu m'mabokosi kumathandiza makampani kukhala ndi luso lofunikiraMachitidwe pamsikapopanda kusokoneza kalembedwe kapena ntchito.

• Machitidwe opanda mpweya amachepetsanso okosijeni wa zinthu.
• Zinthu zobwezeretsanso mpweya zimachepetsa mpweya woipa ndi 60%.
• Ogula amayamikira kapangidwe kake kamakono komanso kokongola.

Sikuti kungooneka bwino kokha, komanso kuchita zabwino.

Kodi Mapangidwe Osawoneka Bwino Akupambana Bwanji Kudalirika kwa Ogula?

• Mapangidwe ooneka ngati osasangalatsatsopano imapezeka kwambiri mu ma CD onyezimira, makamaka pazinthu zapadera pa intaneti.
• Makampani akutembenukira kuzisindikizo zachitetezondi mphete zooneka bwino zosweka kuti zitsimikizire ogula zaumphumphu wa malonda.

Chisindikizo chosweka? Chizindikiro chofiira nthawi yomweyo. Kusintha pang'ono kwa kapangidwe kameneka kukuchita zinthu zazikulu kwachidaliro cha ogula, makamaka pamsika wodzaza ndi zodzoladzola zabodza. Anthu amafuna kumva kuti ali otetezeka poika chinthu pamilomo yawo—ndipo mwanzerumawonekedwe a kapangidweakuthandiza makampani kupanga bwinombiri.

Bonasi: Zisindikizo zimenezi zimawonetsanso kutsitsimuka, komwe ndi chizindikiro champhamvu koma chosavuta kumva kwa ogula.

Kukhazikika Kumapeza Phindu: Mitengo Yochuluka ndi Ubwino Wotumizira

• Makampani ogwiritsa ntchitoma CD abwino kwa chilengedwesungani ndalama zokwana 30% pa mtengo wa chinthu chilichonse.
• Mitengo yambirikumachepetsa kufunika kokonzanso nthawi ndi nthawi, kuchepetsa utsi woipa komanso ndalama zotumizira.

Nayi mfundo yofunika: kukhala wobiriwira sikutanthauza kukhala wopanda ndalama. Ndipotu, kuphatikizakukhazikikandi zinthu zanzeru zimatsogolera ku zenizeniphinduOpanga omwe amaperekamitengo yambiri on zotengera zonyezimira milomoakuthandiza makampani odziyimira pawokha komanso akuluakulu kukula popanda kuwononga ndalama zawo.

Ubwino wa Magulu:

• Kuchepetsa mtengo:Mitengo yotsika ya mayunitsi komanso kutumiza kochepa.
• Kugwiritsa ntchito bwino kwa unyolo woperekera zinthu:Kutaya zinthu zochepa zolongedza komanso kukonza bwino katundu.
• Ubwino wotumizira:Kuchepa kwa mpweya woipa komanso nthawi yoperekera mpweya mwachangu.

Kupambana kwa zachilengedwe ndi kupambana kwa bizinesi. Ndi malo abwino omwe aliyense akufunafuna mu 2024.

Mitundu ya Zotengera Zopaka Milomo Potengera Zinthu

Kuyambira machubu osalala mpaka mabotolo apamwamba, nayi kalozera wachidule wa zomwe zimapangitsa mtundu uliwonse wa chogwirira milomo kukhala chosangalatsa.

Machubu Opaka Milomo a Pulasitiki Okhala ndi Mapampu Opanda Mpweya Odzadzanso

Izimachubu apulasitikindi ochulukirapo kuposa kungokhala opepuka—ndi anzeru.
• Yomangidwa mkatimapampu opanda mpweyasungani mpweya kunja, kuti kuwala kwanu kukhale kwatsopano kwa nthawi yayitali
• Kapangidwe kosavuta kugwiritsa ntchito kobwezeretsanso kumatanthauza kuti zinthu sizingatayike komanso kuti zisunge ndalama zambiri pakapita nthawi.
• Yabwino kwambiri paulendo—yaing'ono, yosalowa madzi, komanso yolimba

Malinga ndi lipoti laposachedwa la Future Market Insights (2024), kufunikira kwa ma phukusi odzola omwe amadzazitsidwanso kukuyembekezeka kukula pa CAGR yoposa 7.5% m'zaka zisanu zikubwerazi. Machubu awa akuyenda bwino kwambiri.

Mitsuko Yonyezimira ya Milomo ya Galasi: Kukongola Kotetezedwa ndi UV

Palibe chomwe chimati "zapamwamba" ngati mtsuko wolemera wokhala ndi phokoso losalowa mpweya.mitsuko yagalasikupereka maubwino akuluakulu:

• Makoma otchinga UV amathandiza kusunga mtundu ndi kusinthasintha kwa kuwala kwachilengedwe
• Kumaliza kosalala komanso kuwonekera bwino kumakopa kwambiri mashelufu apamwamba
• Zingathe kubwezeretsedwanso kwathunthu ndipo nthawi zambiri zimagwiritsidwanso ntchito—zabwino kwambiri kwa ogwiritsa ntchito omwe amasamala za chilengedwe

Chisindikizo cholimba cha mtsuko uliwonse chimatetezanso kuipitsidwa, zomwe zimapangitsa kuti zikhale zoyenera kugwiritsa ntchito mitundu yodzaza ndi zosakaniza za zomera kapena mafuta achilengedwe.

Machubu Ofinyira Aluminium Opangira Malo Okongola a Brand

Ubwino wa Magulu:

Ubwino wa Zinthu:
• Zopepuka koma zolimba—izimachubu a aluminiyamusichidzasweka pansi pa kupanikizika
• Imatha kubwezeretsedwanso kwathunthu popanda kugwiritsa ntchito mphamvu zambiri pokonza

Zotsatira za Kapangidwe:
• Kunyezimira kwawo kwachitsulo kumapereka mawonekedwe amakono abwino kwambiri pakupanga chizindikiro chokongola
• Zosankha zapadera zojambulira zimapangitsa kuti chithunzi chigwire bwino ntchito

Magwiridwe antchito a ogwiritsa ntchito:
• Kapangidwe kosavuta kofinya kamalowa m'matumba a zikwama popanda kusokoneza
• Imagwira ntchito bwino ndi milomo yokhuthala chifukwa cha kugawa bwino kwa milomo

Kukhudza kozizira kwa aluminiyamu kumawonjezera chidwi china—chida chosavuta koma champhamvu chotsatsa malonda.

Machubu a Acrylic Wand a Mitundu Yowoneka Bwino

Zinthu Zogawidwa + Kuphatikizana kwa Tebulo:

Mtundu wa chidebe ichi umakhudza nkhani zooneka ndi maso. Ngati kamvekedwe ka kampani yanu ndi kokweza, konyada, komanso kokongola, iyi ndi kansalu yanu.

Mabotolo a Pulasitiki Osawononga Chilengedwe Okhala ndi Zisindikizo Zosataya Madzi

Magawo afupiafupi:

Kutsetsereka kosalala kumakwaniritsa kapangidwe kokhazikika. Mabotolo awa amagwiritsa ntchitopulasitiki yosamalira chilengedwe, zomwe zimachepetsa kudzimva kukhala ndi mlandu pa chilengedwe popanda kuwononga magwiridwe antchito. Chilichonse chili ndi nsonga ya rollerball yosatuluka madzi—yabwino kwambiri kuti igwiritsidwe ntchito bwino popanda chisokonezo.

Makina a rollerball amathandizanso kufalitsa mankhwalawa mofanana pamilomo pamene akupereka mawonekedwe a mini massage. Kuphatikiza apo, ndi ang'onoang'ono mokwanira kuyika m'thumba la jeans yanu kapena thumba la clutch.

Mu lipoti la Euromonitor la Q2 Sustainability Packaging Trends (2024), mitundu ya rollerball idawonetsedwa ngati yabwino kwambiri pakukhutiritsa makasitomala chifukwa cha "kugwiritsa ntchito bwino" kwawo kuphatikiza ndi zinyalala zochepa za zinthu pa unit iliyonse.

Kaya mukufuna kukongoletsa kapena mukufuna malo obiriwira, anyamatawa amapereka mawonekedwe ndi zinthu zabwino.

Malangizo 5 Osinthira Zotengera Zopaka Milomo

Sinthani mawonekedwe a chinthu chanu ndikugwiritsa ntchito njira zisanu zothandiza izi posintha ma CD onyezimira.

Sankhani Mphamvu Yabwino Kwambiri kuyambira 5ml mpaka 20ml

Kusankha choyeneramphamvuSikuti ndi nkhani ya kuchuluka kwa zinthu zokha—koma ndi nkhani ya momwe kuwala kwanu kumagwirizanirana ndi zochitika zenizeni.

• 5ml: Zabwino kwambiri pa zida zoyendera, mabokosi olembetsera, kapena zoyesera. Zing'onozing'ono koma zamphamvu.
• 10ml: Chisankho choyenera cha malonda wamba, chopereka chokwanira popanda kukhala chachikulu.
• 15ml: Zabwino kwambiri pa mizere yapamwamba kapena mafomula omwe amagwiritsidwa ntchito mochuluka.
• 20ml: Zabwino kwambiri pazinthu zogwiritsidwa ntchito nthawi zambiri kapena zosonkhanitsira zomwe zimayang'ana kwambiri phindu.

ChilichonsemlomondikuwalaChogulitsachi chimafuna kukula kofanana ndi kwa omvera ake. Ogula achichepere nthawi zambiri amakonda zinthu zazing'ono komanso zodzazanso, pomwe ogula zinthu zapamwamba angayembekezere kuoneka bwino kwambiri.

Gwirizanitsani Zipangizo ndi Chizindikiro cha Brand ndi Chophimba cha Mtundu

Kapangidwe ka phukusi lanu kamayamba ndizipangizo—koma ndi mapeto ake omwe amachititsa kuti ikhale yokongola kwambiri.

• Ziwiya zagalasi zimaoneka zapamwamba, makamaka zikaphatikizidwa ndi matte kapena frostedutoto wopaka utoto.
• Pulasitiki ya PET ndi yopepuka, yolimba, komanso yoyenera mitundu yowala komanso yowala.
• Aluminiyamu imawonjezera m'mphepete wamakono komanso wosalala—woyenera kwambiri popanga chizindikiro chaching'ono.

Utoto ukakumana ndi kapangidwe kake, matsenga amachitika. Kodi kukongola kofewa kwa mitundu ya pastel ndi kosiyana kwambiri ndi kapu yagolide yowala kwambiri. Kodi mungasankhe izi ndi zanu?chizindikiritso cha mtunduakhoza kusintha chubu choyambira kukhala mawonekedwe apadera.

Phatikizani Kusindikiza Silika ndi Kuponda Zinthu Zotentha

Kapangidwe kake si ka mawonekedwe okha—kamagwira ntchito.kusindikiza chophimba cha silikandikupondaponda kotenthaimakulolani kusewera ndi kusiyana, kapangidwe, ndi kuwala.

Yambani ndi silk screen kuti mupeze zolemba zoyera, zosawoneka bwino kapena zithunzi zomwe sizingawonongeke. Kenako ikani chizindikiro chotentha cha ma logo achitsulo kapena zinthu zina za foil zomwe zimagwira bwino kuwala.

Mukufuna china chake chosavuta? Yesani kusindikiza mawu—mtundu womwewo, mawonekedwe osiyana—kuti muchepetse kusinthasintha. Njira zimenezi sizimangokweza kapangidwe kake komanso zimalimbitsa chidaliro mu chidwi cha kampani yanu pa tsatanetsatane.

Onjezani Zinthu Zogwira Ntchito monga Tamper-Evident ndi UV Protection

Chitetezo ndi nthawi yosungiramo zinthu zofunika kwambiri kuposa kale lonse mu maphukusi okongola—ndipo izi zikutsimikizira izi.

Izi si zowonjezera zokha—ndi zina mwa zomwe zimapangitsa kutichidebe chonyezimira milomokumva kuti ndi ofunika.

Konzani Maoda Ochuluka ndi Ma MOQ ndi Nthawi Yosavuta Yotsogolera

Kupeza zinthu zanu pa nthawi yake—ndi pa bajeti—ndi theka la nkhondo.

• Dziwani zanuMOQ(kuchuluka kochepa kwa oda). Kuthamanga pang'ono kumapereka kusinthasintha koma kungawononge ndalama zambiri pa unit iliyonse.
• Funsani ogulitsa za nthawi yoyambira ntchito. Ena amapereka ntchito yofulumira ngati muli ndi vuto.
• Ganizirani njira zosungiramo zinthu ngati mukufuna kukulitsa zinthu koma simukufuna kuzisunga mopitirira muyeso.

Malinga ndi lipoti la 2024 Global Cosmetic Packaging Trends Report lochokera ku Euromonitor, "Makampani omwe amakambirana nthawi yosinthira kupanga ali ndi mwayi wokwana 36% wokwaniritsa nthawi yomaliza yoyambitsa malonda." Inde, mayendedwe ndi gawo la mbiri ya kampani yanu.

Mwa kulumikiza dongosolo lanu lopanga ndi luso la ogulitsa, mudzapewa kuchedwa ndipo mudzasunga kuwala kwanu kukuyenda bwino—ngakhale nthawi yachilimwe.

Mafunso Ofunsidwa Kawirikawiri Okhudza Ma Container a Lip Gloss

Ndi mitundu iti ya zotengera zopaka milomo zomwe zimagwirizana bwino ndi makampani osamala zachilengedwe?
Kukhazikika si mawu odziwika bwino—ndi lonjezo. Kwa makampani omwe amasamala za dziko lapansi, ma CD ayenera kusonyeza kudzipereka kumeneko. Mabotolo agalasi amapereka njira yosatha, yogwiritsidwanso ntchito komanso yokongola kwambiri. Machubu opopera a aluminiyamu ndi osalala, obwezerezedwanso mokwanira, komanso opepuka modabwitsa. Mapampu opanda mpweya obwezerezedwanso? ​​Ndiwo ngwazi chete—amasunga kuwala kwatsopano pamene amachepetsa zinyalala. Ndipo kwa iwo omwe akufuna kunyamulika, ma botolo a rollerball ochezeka ndi chilengedwe amapereka ntchito yabwino popanda kusokoneza.

Kodi ndingathe bwanji kusintha zotengera zopaka milomo kuti zigwirizane ndi umunthu wa kampani yanga?
Mapaketi anu ayenera kulankhula malonda anu asanayambe.

• Gwiritsani ntchito zophimba zamitundu kuti zigwirizane ndi kalembedwe ka kampani yanu—zofewa zofiirira kuti zikhale zokongola, komanso zowala kuti zikhale zokongola kwambiri.
• Onjezani kusindikiza kwa silk screen kuti mupeze ma logo okhwima komanso okhalitsa
• Kusindikiza kotentha kumabweretsa nyimbo yachitsulo yomwe imakopa chidwi ndi kukumbukira
  Kuphatikiza zinthu izi kumapangitsa kuti nkhani ikhale yoyambira kukambirana.

Kodi ubwino wogwiritsa ntchito zotengera zopopera zopanda mpweya kuti mukongoletse milomo ndi wotani?
Mapampu opanda mpweya si ongokhudza kukongola kokha—komanso oteteza. Makina aliwonse osindikizira amapereka kuchuluka koyenera pomwe akuletsa mpweya kulowa, zomwe zimathandiza kusunga kapangidwe ndi mtundu wa fomula. Kapangidwe kake kobwezeretsanso sikuti ndi kosamalira chilengedwe chokha; komanso kothandiza. Makasitomala amakonda kusavuta kugwiritsa ntchito, ndipo makampani amakonda nthawi yayitali yosungiramo zinthu. Ndi luso lapadera lomwe limapangitsa kuti zinthu zisinthe kwambiri.

Kodi zinthu zomwe zimaoneka ngati zasokonekera zimalimbitsa bwanji chidaliro cha makasitomala?
M'dziko lomwe chilichonse chimagawidwa ndikufufuzidwa, chitetezo chili ndi ntchito. Chisindikizo chowonekera bwino si pulasitiki chabe—ndi lonjezo lakuti zomwe zili mkati sizikhudzidwa, zoyera, komanso momwe ziyenera kukhalira. Kanthu kakang'ono kameneko kangapangitse kusiyana pakati pa wogula kamodzi ndi kasitomala wokhulupirika.