Procter & Gamble adanena kuti kwa zaka zambiri, kampaniyo yayika ndalama zokwana madola mamiliyoni ambiri popanga ndi kuyesa mankhwala ochotsera zotsukira, ndipo tsopano akugwira ntchito mwakhama kuti apititse patsogolo zodzoladzola ndi zosamalira thupi.
Posachedwapa, Procter & Gamble adayamba kupereka zodzoladzola kumaso ndi zowonjezeredwa patsamba lovomerezeka la mtundu wake OLAY, ndipo akukonzekera kukulitsa malonda ake ku Europe koyambirira kwa chaka chamawa.Mneneri wa Procter & Gamble Damon Jones adati: "Ngati m'malo mwake ndi wovomerezeka kwa ogula, kugwiritsa ntchito pulasitiki ya kampaniyo kumatha kuchepetsedwa ndi mapaundi 1 miliyoni."
The Body Shop, yomwe poyamba idagulidwa ndi Natura Group ya ku Brazil kuchokera ku L'Oréal Group, inanenanso kuti ikukonzekera kutsegula "malo opangira mafuta" m'masitolo padziko lonse lapansi chaka chamawa, kuti ogula agule zopangira zodzikongoletsera zomwe zimagwiritsidwanso ntchito za gel osamba kapena The Body Shop Body Shop. nkhope zonona.Zimanenedwa kuti mtunduwo unapereka zosintha m'masitolo ake kumayambiriro kwa zaka za m'ma 1990, koma chifukwa cha kusowa kwa msika panthawiyo, kupanga kunathetsedwa mu 2003. Iwo adayitana pa webusaiti yovomerezeka.“Kubwerera kwathu, Recycle, Repeat scheme yabwerera.Ndipo ndi chachikulu kuposa kale.Tsopano ikupezeka m'masitolo onse aku UK* ndi cholinga chodzakhala m'masitolo 800 m'mayiko 14 kumapeto kwa 2022. Ndipo sitikukonzekera kuyimitsira kumeneko..”
Unilever, yomwe idalonjeza kuti ichepetsa kugwiritsa ntchito pulasitiki ndi theka pofika chaka cha 2025, idalengeza mu Okutobala kuti ikukonzekera kukhazikitsa m'malo mwamtundu wa Dove deodorant mothandizidwa ndi pulogalamu yogula ziro-ziro LOOP.Malo ogulitsira amayendetsedwa ndi TerraCycle, kampani yobwezeretsanso zachilengedwe, kuti ipatse ogula zinthu zokhazikika komanso zowonjezeredwa.
Ngakhale pakuwona kusamala zachilengedwe, kukwezedwa kwa zida zosinthira ndikofunikira, koma pakadali pano, m'makampani onse ogulitsa zinthu, kukhazikitsidwa kwa zida zosinthira zitha kufotokozedwa kuti "zosakaniza zabwino ndi zoyipa."Mawu ena adanenanso kuti pakalipano, ogula ambiri padziko lonse lapansi amagwiritsa ntchito mwachisawawa, ndipo n'zovuta kuchotsa "zopaka" zotayira.
Unilever adati ngakhale mtengo wa zida zosinthira ndi wotsika mtengo, nthawi zambiri 20% mpaka 30% yotsika mtengo kuposa zida zokhazikika, mpaka pano, ogula ambiri samagulabe.
Mneneri wa P&G adati ngakhale ogula avomereza kugwiritsa ntchito zinthu zina zapakhomo, zinthu zimakhala zovuta kwambiri zikagwiritsidwa ntchito pazinthu zosamalira anthu monga shampoo ya Pantene ndi zonona za OLAY.
Kwa zodzoladzola, kulongedza kwazinthu ndi chimodzi mwazinthu zofunika zomwe zimakopa ogula komanso kukulitsa kukhazikika kwa ogula, koma zimagwirizananso ndi zovuta zachilengedwe, zomwe zimapangitsa makampani okongoletsa kukhala vuto.Koma tsopano, chidwi cha anthu pa chitukuko chokhazikika chikuwonjezeka."Kukonzanso" zodzikongoletsera zodzikongoletsera zakhala nkhani yovuta kwambiri, ndipo malingaliro amtundu wachitetezo cha chilengedwe adzakopa ogula ambiri.
Ndikofunikira kukhazikitsa lingaliro la zida zosinthira, zomwe zimatsimikiziridwa ndi momwe msika ukuyendera komanso chilengedwe chathu padziko lonse lapansi.Pakalipano, tikuwona kuti mitundu yambiri ya zodzikongoletsera ikulimbikitsa zinthu zokhudzana nazo.Mwachitsanzo, mankhwala a batala a Shea a mtundu waku AustraliaMECCA Cosmetica, ELIXIRdzina la Japan Shiseido,TATA HARPERza United States ndi zina zotero.Makampaniwa ali ndi mbiri yamtundu komanso chitetezo cha chilengedwe, chomwe chingakhale ndi mphamvu zambiri pamsika.Ndipo gawo lachitukuko la Topfeelpack yathu likugwiranso ntchito molimbika mbali iyi.nkhungu zathu ngati PJ10, PJ14,PJ52 zodzikongoletsera mitsukoakhoza kukwaniritsa zosowa za makasitomala ndi ma CD osinthika, ndikuwapatsa chithunzithunzi chokhazikika komanso chokongola.
Nthawi yotumiza: Oct-28-2021