Iyokurongedza runakoMafambiro egore ra2025 achava kubatanidzwa kwakadzama kwetekinoroji, pfungwa dzinogara kwenguva refu uye zvinodiwa nevatengi, zvinotevera ipfungwa yakazara kubva pakugadzira, zvinhu, mashandiro kusvika pakudyidzana, pamwe chete nekuchinja kweindasitiri uye kufanotaura kwetekinoroji yemazuva ano:
1. Kurongedza kunochengetedza nharaunda: kubva pa "mashoko ezvakatipoteredza" kusvika pa "maitiro akavharwa".
Kuchinja kwezvinhu: Zvinhu zvakagadzirwa ne bio-based (semuenzaniso howa mycelium, algae extracts) uye mapurasitiki anogona kuumbwa ne compost (semuenzaniso PHA) zvinotsiva mapurasitiki echinyakare, uye mamwe marudzi anogona kuunza mapakeji "asina marara", akadai sefirimu rinonyungudika kana makatoni embeu (anogona kudyarwa kuti akure zvirimwa mushure mekushandiswa).
Muenzaniso weKuchengetedza Mari: Makambani ari kusimbisa kubatanidzwa kwevashandisi kuburikidza nemapurogiramu ekugadzirisazve mapurasitiki (semuenzaniso, mapoinzi emabhodhoro asina chinhu) kana masisitimu ekuzadzazve (semuenzaniso, pfungwa yaLush yekurongedza isina chinhu (isina mabhodhoro kana magaba) inogona kudzokororwa nemamwe makambani).
Kujeka kwekabhoni: Kurongedza kwakanyorwa kuti "carbon tags", uye zvinhu zvinodzokororwa kubva kwazviri kuburikidza netekinoroji ye blockchain. Semuenzaniso, Shiseido akaedza kushandisa AI kuverenga kuburitswa kwekabhoni kwehupenyu hwese hwezvigadzirwa zvake.
2. Kutaurirana Kwakangwara: Kurongedza kwava "nzvimbo yedhijitari".
Kufarirwa kwetekinoroji yeNFC/AR: bata foni yako kuti usvetuke uchienda kuongororo yekuzora, tsananguro yezvinosanganiswa kana mazano ekuchengetedza ganda (semuenzaniso bhodhoro reshampoo reL'Oréal rekuti "Water Saver" rine tag yeNFC yakavakirwa mukati).
Ma sensor akangwara: anoongorora mamiriro echigadzirwa (semuenzaniso, kushanda kwechinhu chinoshanda, nguva yekushanda mushure mekuvhurwa), zvakaita semask aFresh's anonzwa pH, ayo anochinja ruvara kuratidza nguva yekushandisa.
Kudyidzana Nemanzwiro: Kurongedza nema microchips akavakirwa mukati anokonzera chiedza, ruzha kana hwema kana akavhurwa, semuenzaniso bhokisi remiromo raGucci rave richinzi "chinokonzeresa hunyanzvi" nevashandisi nekuda kweruzha rwaro rwekuvhura nekuvhara rine magnetic.
3. Dhizaini shoma + kugadzirisa zvakanyanya: kupatsanura
Maitiro eClean Beauty emhando yepamusoro: zvinhu zvakasimba zvisina matte, pasina kudhinda label (laser engraving pachinzvimbo), zvakaita sebhodhoro reAesop remushonga, richisimbisa "zvinhu kutanga".
Kugadzirisa zvinhu kunotungamirirwa neAI: ruzivo rwemushandisi runoshandiswa kugadzira mapatani akasiyana ekurongedza, akadai sekuongorora kweAI kwerudzi rweJapan rwePOLA kwemavara eganda kuti vagadzirise kopi yebhodhoro re essence; tekinoroji yekudhinda ye3D inobvumira kugadzirwa kwemaumbirwo ekurongedza akagadzirirwa munhu wega wega, zvichideredza marara ari muzvinhu.
Zviratidzo zvetsika: Tsika dzinofarirwa neChizvarwa Z (semuenzaniso meta-cosmic aesthetics, cyberpunk) dzakabatanidzwa mukugadzirwa kwadzo.
4. Kugadzira zvinhu zvitsva: kubva pa "mudziyo" kuenda pa "chishandiso cheruzivo".
Dhizaini yezvose-mu-imwe chete: mavharo ehwaro ane mabhurashi akabatanidzwa (akafanana nehwaro hweHuda Beauty hwe "#FauxFilter"), mapalette emumvuri wemaziso ane zvinotsiva zvemagineti zvakavakirwa mukati + mwenje wekuzadza we LED.
Kuvandudzwa kwehutsanana nekuchengetedzwa: kurongedza pombi ye vacuum (kudzivirira oxidation) + machira ekuuraya utachiona (semuenzaniso zvinhu zvesirivha zvakaiswa ion), magadzirirwo "asingabatike" (semuenzaniso mabhodhoro elosheni anofambiswa netsoka) anogona kupinda mumutsara wepamusoro mushure medenda.
Kugadzirisa mamiriro ekufamba: mabhodhoro esilicone anopetwa (semuenzaniso macapsules ane zita reCadence), masisitimu ekupa macapsules (semuenzaniso macapsules eL'Occitane anotsiva eco-friendly) kuti awedzere kurerutsa huremu.
5. Kurongedza Kukosha Kwemanzwiro: Kukwira Kwehupfumi Hunoporesa
Dhizaini ine hunyanzvi hwakawanda: zvinhu zvinobata (semuenzaniso, zvakachekwa nechando, suede) zvine ma microcapsules anonhuwirira (kuvhura bhokisi kuti ribudise hwema), semuenzaniso, kurongedza makenduru anonhuwirira kwave chinhu chinounganidzwa.
Unyanzvi hwekurondedzera zvakatipoteredza: Kugadzira patsva zvinhu zvakaraswa (semuenzaniso, mabhodhoro ane mavara akagadzirwa nepurasitiki yegungwa), kurondedzera zvakatipoteredza kuburikidza nekugadzira, uzivi hwezvakatipoteredza hwePatagonia hunogona kukanganisa indasitiri yerunako.
Kubatanidzwa kwemhando dzakasiyana uye hupfumi hwemuunganidzi: Vachishanda pamwe chete nevanozviongorora (semuenzaniso Disney, NFT artists) kuti vatange kurongedza zvinhu zvinounganidzwa, "Bhodhoro reBee" raGuerlain rinogona kunge rakabatana nehunyanzvi hwedhijitari, zvichivhura ruzivo rwekubatanidza chokwadi nechokwadi.
Matambudziko nemikana yeindasitiri
Mari yekuenzanisa: Mutengo wekutanga wezvinhu zvinogara kwenguva refu wakakwira, uye mabrandi anofanirwa kunyengetedza vatengi kuburikidza nekugadzira zvinhu zvakakura kana nzira dze "eco-premium" (semuenzaniso premium yaAveda ye10% pamabhodhoro epurasitiki akadzokororwa).
Zvinotungamirirwa nemitemo: "Mutero wepurasitiki" weEU uye mutemo we "dual-carbon" weChina zviri kumanikidza makambani kuti achinje, uye 2025 ingave ndiyo nzira huru yekutevedzera mitemo yekurongedza zvinhu zvine hushamwari nezvakatipoteredza.
Matambudziko mukubatanidzwa kwetekinoroji: mitengo yemachipisi ekurongedza akangwara, matambudziko ekurarama kwenguva refu achiri kuda kugadziriswa, makambani matsva (tekinoroji yemagetsi inochinjika inogona kupa mhinduro).
Pfupisa
Muna 2025, kurongedza runako hakuzongove "jasi" rechigadzirwa chete, asiwo chinotakura tsika dzechigadzirwa, simba rehunyanzvi uye manzwiro evashandisi. Pfungwa huru iri mune zvinotevera: kuchengetedzeka sepfungwa huru, njere sechishandiso, kugadzirisa munhu uye ruzivo senzvimbo yekusiyanisa, uye pakupedzisira kuvaka kuzivikanwa kwechiratidzo chisingatsiviwe mumakwikwi makuru emusika.
Nguva yekutumira: Kukadzi-12-2025