Paunotanga salon yako, imwe yesarudzo dzakanyanya kukosha iwe yauchaita ndeye nzira yekuitengesa.Kune nzira dzakawanda dzakasiyana dzekuita izvi, uye zvinogona kuve zvakaoma kuona kuti ndeipi yakakunakira iwe.
Imwe yedzakanakisa nzira dzekushambadzira dzerunako salon ndeyesocial media.Mapuratifomu akaita seFacebook ne Instagram anopa mikana mikuru yekusvika vangangove vatengi.Iwe unogona kugadzira zvinyorwa uye kushambadza kuratidza masevhisi ako uye kuita nevanogona vatengi nekupindura zvavanotaura nemibvunzo.
Ngatitarisei pasocial media uye mamwe mazano ekunongedza iwe munzira kwayo yekushambadzira yako runako salon.
Mazano Ekutengesa Runako Salon
Aya ndiwo mamwe matipi ekushambadzira runako salons:
1) Iva newebhusaiti yakagadzirwa zvakanaka
Chekutanga, kuve newebhusaiti yakagadzirwa zvakanaka kwakakosha.Webhusaiti yako inofanirwa kuve nyanzvi uye nyore kufamba.Inofanirwawo kusanganisira ruzivo nezve salon yako, senge masevhisi anopihwa, mitengo, ruzivo rwekuonana, uye mifananidzo.
Pamusoro pewebhusaiti yako, iwe unofanirwawo kuve nechokwadi kuti wakanyorwa mumadhairekitori epamhepo.Izvi zvinoita kuti zvive nyore kune vangangove vatengi kukuwana iwe paunenge uchitsvaga salon munharaunda yavo.Zvakare, edza kuita kuti webhusaiti yako iite pasi rose.Iyi webhusaiti ichakubatsira iwe kuwana organic traffic.
2) Shandisa social media
Social media inzira huru yekusvika kune vangangove vatengi.Ita shuwa kuti une huvepo hwakasimba pane ese makuru mapuratifomu akadai seFacebook, Twitter uye Instagram.
Tumira kazhinji uye ubatane nevateveri vako.Ipa zvakakosha kukwidziridzwa uye kuderedzwa kune vanhu vanokutevera pasocial media.Izvi zvichabatsira kuvaka kuvimbika uye kukurudzira vanhu kushanyira salon yako.
3) Tora chikamu munharaunda
Imwe yedzakanakisa nzira dzekutengesa salon yako ndeyekupinda munharaunda.Enda kune zviitiko zvemunharaunda uye tsigira rubatsiro.Izvi zvichabatsira kuwedzera kuziva nezve salon yako uye kuita kuti vanhu vanyanye kuishanyira.
Zvakare, iwe unogona kuita zviitiko zvakakosha mu salon.Semuenzaniso, unogona kupa mahara vhudzi kune vanhu vanopa kune vanopa rubatsiro.Inzira yakanaka yekudzorera kunharaunda uye kukwezva vatengi vatsva panguva imwe chete.
4) Shandisa nzira dzechinyakare
Pamusoro pemaitiro ataurwa pamusoro apa, unogona zvakare kushandisa dzimwe nzira dzekushambadzira dzechinyakare dzakadai sedhinda kushambadzira, mapepa, makadhi ebhizinesi, nezvimwe.
5) Ipa mibairo
Imwe yedzakanakisa nzira dzekukurudzira vanhu kushanyira salon yako ndeyekupa kukurudzira.Semuenzaniso, unogona kupa zvidzikiso kune vatengi vekutanga, kana kupa yemahara skincare nesevhisi yese.Izvi zvichabatsira kukwezva vanhu kuti vashanyire salon yako uye kuyedza masevhisi ako.
6) Ipa zvikumbiro
Referrals inzira huru yekutengesa bhizinesi rako rekunaka.Referrals ndiyo yakanakisa mhando yekushambadzira iwe yaunogona kuwana nekuti haufanirwe kukunda chero nyaya dzekuvimba.Kana iwe uine shamwari kana nhengo yemhuri iri kutsvaga salon nyowani, ndapota kurudzira yako!
7) Gurai
Zvinobatsira kana iwe ukagovanisa kuedza kwako kushambadzira nekutarisa mapoka chaiwo evanhu vane mishandirapamwe yekushambadzira.Vateereri vanogona kupatsanurwa zvichienderana nezera, murume kana mukadzi, nzvimbo, kana zvido.
Semuyenzaniso, kana uri kunanga vakadzi vadiki, unozoshandisa nzira yekushambadzira yakasiyana pane kunanga varume vezera repakati.Segmentation ichakubatsira iwe kuwana zvakanyanya kubva mukuedza kwako kwekushambadzira uye kukwezva mhando chaiyo yevatengi ku salon yako.
Idzi ingori shoma dzenzira dzakawanda dzaungatengese yako runako salon.Edza mamwe eaya mazano uye uone kuti ndeapi anogona kukuita iwe bhiriyoni remadhora.
Nzira yekuwana zvakanyanya kubva pakuedza kwako kwekushambadzira?
Iye zvino zvaunoziva dzimwe dzedzakanakisa nzira dzekutengesa salon yako, zvakakosha kuti uve nechokwadi chekuti uri kushandisa zvakanyanya kuedza kwako.
Heano mamwe mazano ekuita izvi:
Gadzira bhajeti yekuedza kwako kushambadzira uye unamatire kwairi
Tarisa mhinduro dzako kuti uone zvinoshanda nezvisingaite
Ita kugadzira uye edza zvinhu zvitsva
Gadzirisa nemhando yako
nguva dzose nyanzvi
Tevedza aya matipi uye iwe unenge wave munzira yako yekubudirira!
Mhedziso
Kune nzira dzakawanda dzekutengesa runako salon.Chinhu chinonyanya kukosha ndechekutsvaga nzira yekushambadzira inoshanda zvakanyanya kune rako bhizinesi uye chinangwa chevateereri.
Nguva yekutumira: Aug-18-2022