Ndeipi Packaging Strategy Yandinofanira Kutora YeBhizinesi Rangu Rezvizoro?

Makorokoto, uri kugadzirira kuita kuputika kukuru mumusika uyu wezvizoro!Semutengesi wekurongedza uye mhinduro kubva kuongororo yevatengi yakaunganidzwa nedhipatimendi redu rekushambadzira, heano mamwe mazano ehurongwa:

Batanidza nePhilosophy Yako

Environmental strategy.Kana iwe uchida kusimudzira kuchengetedza kwezvakatipoteredza uye kugadzikana, iwe unofanirwa kutora minimalist dhizaini maitiro kana kubatanidza girinhi uye zvisikwa mudhizaini.Panyaya yekusarudzwa kwezvinhu, unogona kushandisa reusable & refillable kurongedza, bio yakavakirwa uye yakadzokororwa epurasitiki, yegungwa mapurasitiki zvinhu uye zvimwe zvinhu.

Yakanakira kurongedza zano.Kana brand ikagadzira nekutenga kurongedza kwechigadzirwa, inofanirwa kugara ichifunga kuunza vatengi mabhenefiti ekutenga, kutakura, uye kushandisa, kuchengetedza uye kumwe kurerukirwa.Kuti vatengi varerukirwe, makambani anosanganisa zvigadzirwa zvemhando dzakasiyana, mashandisiro, uye kuravira mumapakeji akawanda kana mapakeji akasanganiswa.

Zvinoenderana neChigadzirwa Positioning

Kana iwe ukasimbisa kushanda uye kushandisa yakakwira-concentration formula, iri nani yekurongedza zano ndeyekushandisagirazi bhodhoro, mabhodhoro asina mweya, aluminium kurongedza, nezvimwe.

Series kurongedza zano, dzimwe nguva inonzi mhuri kurongedza.Kazhinji, iwo maitiro akafanana, mavara akafanana, uye maitiro akajairika anoshandiswa kakawanda pakurongedza kutaridzika kwezvigadzirwa zvakatangwa neiyo mhando kuti igadzire inooneka stereotype, iyo isingango chengetedza mutengo wekugadzira yekurongedza, asiwo kudzamisa fungidziro yemushandisi yechigadzirwa. .

Maererano naPrincing

Yepamusoro-yekupedzisira kurongedza zano.Kana mhando yako iri yepamusoro-soro, kuwedzera kune fomula, kurongedza kunogona kupenya kana kuburitsa matte-yepamusoro-soro kunofanirwa kuve sarudzo yako yekutanga.Iwe unogonawo kuisa pfungwa dzakawanda mukudhinda uye kushongedza.Zvakakosha kucherechedza kuti kunyangwe kumabhodhoro enguva dzose, pane misiyano pakati pemabhodhoro ehupfumi uye emhando yepamusoro.Yemhando yepamusoro yekurongedza molds inowanzo gadzirwa nemichina yakaoma uye yepamusoro.Tsanangudzo dzayo, senge curvature yemakona, ukobvu, kutsetseka kwemuromo webhodhoro uye zvichingodaro zvakanyanya kunatswa, uye vashandi vanozonyanya kungwarira pakutora.Kana uine bhajeti, ndapota usanetsekane nemari.

Yakachipa yekurongedza zano.Iri rudzi rwekurongedza zano rinoreva kuti mhando inoshandisa yakaderera-inodhura uye yakapusa-yakarongeka kurongedza.Inowanzoshandiswa kune zvinodiwa zvezuva nezuva izvo zvinoshandiswa muhuwandu hukuru kana zvigadzirwa zvisingadhuri.Ichi chigadzirwa chinowanzo kuitirwa bato revadzidzi uye mapoka ane mari shoma.Izvo zvakakosha kuti uzive kuti kana iwe watora iyi yekurongedza zano, haufanirwe kuitenga pamadiro nekuda kwekushomeka kwevatengi, asi iwe unofanirwa kufunga nezve inoshanda uye ine hupfumi maficha.

Usatevedzera Zvimwe Zvigadzirwa

Brand kurongedza edza kusatevedzera zvakananga mamwe mabhureki anozivikanwa.Kana iwe uri wekutanga mundima yemhando yezvizorwa, inzira yakangwara yekunongedzera kune akabudirira dhizaini makesi, asi yeuka kusakopa mamwe magadzirirwo emhando kana kuve nedhigirii yepamusoro yekufanana.Iwe unogona kuwedzera ako ega mazano, sanganisa nyaya dzemhando, zvinzvimbo uye zvitaera zvechigadzirwa, uye kutora zvinhu zvitsva, matekiniki matsva, mapatani matsva, uye zvimiro zvitsva kupa vatengi manzwiro matsva.Vatengi vazhinji vanonyara kana vachigamuchira zvigadzirwa zverunako, sekutakura mabhegi ekugogodza.

Shandura Packaging Strategy

Iko ndiko kutsiva iyo yekutanga kurongedza nekurongedza kutsva.Kazhinji kutaura, iyo yekurongedza inoshandiswa nebhizinesi uye mutengesi.Inofanirwa kuve yakagadziriswa, asi kana zvinotevera zvitatu zvinotevera zvikaitika, kambani inofanirwa kutora shanduko yekurongedza yekurongedza:

a.Pane dambudziko nehutano hwechigadzirwa ichi, uye vatengi vakatonyunyuta pamusoro payo vanoumba mafungiro akaipa;

b.Unhu hwechigadzirwa chekambani hunogamuchirwa, asi kune vakawanda vanokwikwidzana vezvigadzirwa zvakafanana, uye iyo yepakutanga yekuputira haina kukodzera kuvhura mamiriro ekutengesa echigadzirwa;

c.Kutengeswa kwepakeji kunogamuchirwa, asi nekuti kambani yakashandisa kurongedza kwenguva yakareba, zvinoita kuti vatengi vanzwe kuderera.

Kana iwe uchida kuziva nzira yekutenga mabhodhoro ekurongedza ekushongedza, kana kana uine chero mazano ekugadzira uye uchida kuiwana, ndapota inzwa wakasununguka kubata Topfeelpack.